Sales Operations

Sales training. Sales outreach.

Train the people already selling for you — or put senior advisors on remote outreach so your pipeline moves without a full in-house desk.

Train your team, or put a seller on contract. We learn your niche, find your buyers, and close with discipline.

Sales Ops is two services under one roof: coaching for the staff already on your floor, and remote outreach when you need pipeline without hiring a full sales department.

Our advisors come from retail, food, fashion, and professional services — they learn your audience, where buyers congregate, and the language that converts in your market before the first call goes out.

Capabilities
  • Sales training for floor and field teams
  • Contract sellers when you need capacity
  • Phone, email, and social DM outreach
  • Campaigns that feed a real pipeline
  • Niche research before the first dial
  • Custom playbooks for your offer and price point
  • Weekly pipeline reporting and warm handoffs
  • Retain, upsell, and repeat-buyer programmes
Train your sellers

Coaching for the people already selling for you

Floor and field teams close more when they know the product, the objection, and the next step. We train them in your context — cakes, gowns, sneakers, or the dinner rush.

Bakery counters

Train staff who sell cakes and custom orders to upsell tiers, deposits, and add-ons without pressure.

  • Handling custom order questions
  • Deposit and balance closes
  • Peak-hour upsells without rushing
Bridal & traditional wear

Coach boutique teams on fittings, package closes, and follow-ups that feel personal — not scripted.

  • Consultation-to-deposit flow
  • Accessory and alteration upsells
  • Follow-up timing after fittings
Sneakers & footwear

Floor sellers who know drops, sizes, and waitlists — and how to convert browsers into buyers.

  • Drop-day conversation structure
  • Size and waitlist capture
  • Repeat-buyer recognition
Restaurants & food shops

Service teams trained to sell specials, catering, and repeat bookings while the floor is busy.

  • Specials and pairing suggestions
  • Catering and event enquiry handoff
  • Table-turn without killing the experience
What training covers

Practical selling — not motivational fluff

Product fluency

Your team knows what you sell, who it is for, and the one sentence that makes the offer clear.

Objection handling

Price, timing, and “I need to think about it” — practiced responses that keep the conversation moving.

Closing & next steps

Deposits, bookings, and follow-ups with a defined next action — not vague “we’ll be in touch”.

Role-play & floor coaching

Live practice on your actual offers, recorded where useful, with feedback your team can apply the same week.

Training process

From audit to the floor

  1. 01Audit

    We listen to how your team sells today — what works, what breaks, and where deals stall.

  2. 02Playbook

    Offer language, objection maps, and closes written for your product — not a generic sales course.

  3. 03Sessions

    Live training and role-play with your staff — floor-ready, not slide-deck theory.

  4. 04Floor support

    Check-ins after launch to tighten scripts and fix what still leaks on busy days.

We can sell for you

Senior advisors. Remote outreach. Your niche.

Deploy sales advisors from relevant industries to work on your behalf. They gather your market, audience, and buyer details — then find where customers live, how to close them, how to keep them, and how to upsell.

sales-ops.app
Remote outreach feedLive
DialedCafé buyer — Joburg
Phone4m ago
SentWholesale intro sequence
Email18m ago
RepliedInstagram DM — bridal planner
DMs42m ago
BookedDiscovery with stylist
Calendar1h ago
ClosedCatering retainer
DealYesterday
How outreach runs
  • Brief your niche, offer, and ideal customer
  • Map where buyers show up — phone, email, DMs, in-person networks
  • Run sequences that convert, retain, and upsell
  • Report back with pipeline you can act on
Channels

Phone, email, DMs — where your buyers are

Phone

Warm and cold calls with scripts tuned to your niche — follow-ups logged, objections tracked.

Email

Sequences that introduce the offer, share proof, and book the next step without sounding generic.

Social DMs

Instagram, WhatsApp, and LinkedIn where your buyers already are — respectful, persistent outreach.

Pipeline reporting

Weekly visibility on contacted, replied, booked, and closed — so you know what is working.

Who it is for

Businesses that need pipeline without a full desk

Wholesale bakery growth

A regional bakery expanding café accounts — we map buyers, open conversations, and book tastings.

Designer → event planners

Bridal and traditional-wear designers who need a pipeline of planners without hiring a full sales desk.

Sneaker B2B accounts

Retailers opening accounts with stylists and resellers through consistent remote outreach.

Catering & corporate lunch

Multi-location food brands that need outbound booking of catering without burning the kitchen team.

Clinic pipeline

Professional services filling consult calendars with senior advisors who learn the niche first.

Outreach process

Research first. Outreach second. Close third.

  1. 01Niche brief

    We learn your offer, ideal buyer, price point, and proof — what makes someone say yes.

  2. 02Buyer map

    Where they are found: directories, social, referrals, events, and partner networks.

  3. 03Outreach run

    Senior advisors dial, email, and DM on your behalf — sequences adjusted as replies come in.

  4. 04Close & handoff

    Booked calls and warm leads passed to you with context — retain, upsell, and repeat built in.

What you get

Playbooks, pipeline, and handoffs

Training
  • Custom sales playbook for your offer
  • Live sessions with your team
  • Objection and close scripts
  • Post-training floor check-ins
Outreach
  • Buyer map and channel plan
  • Phone, email, and DM sequences
  • Weekly pipeline reporting
  • Warm handoffs with full context

Ready to fill the pipeline?

Tell us what you're working on. We reply within 1 business day.

Request a free consultation